Public Relations & Corporate Communications

The Canadian Public Relations Society defines Public Relations as “the strategic management of relationships between an organization and its diverse publics, through the use of communication, to achieve mutual understanding, realize organizational goals and serve the public interest.

The Public Relations Society of America defines Public Relations as “a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”

inkRegardless of how Public Relations is defined, the key components are that it is Strategic, and that it is a Management Process between two audiences. It must also be accountable and measurable as well as relevant to your overall business objectives, mission and vision statements.

This is what Benedict Creative Communications can do for your business. With a lifetime of experience, including teaching both introductory and advanced classes in Public Relations through Fanshawe College’s Continuing Education Department, Benedict Creative Communications will work with you and your business to find the right solutions with the right budget.

Public Relations Services Available:

  • Advertising
  • Annual and quarterly reports
  • Annual meetings
  • Audits and communications research
  • Award ceremonies
  • Best-practices program development
  • Bylined articles
  • Community relations
  • Corporate identity and branding
  • Crisis / issues management
  • Design and printing
  • Employee communications (Newsletters)
  • Fundraising
  • Letters to the editor
  • Lobbyist
  • Market research
  • Marketing
  • Master of Ceremonies
  • Media training
  • Media Relations
  • Media releases
  • Political/public policy communications
  • Press conferences
  • Press kits
  • Product brochures
  • Public affairs
  • Public involvement planning
  • Public service announcements
  • Public Speaking
  • Publication management
  • Request for Proposals (RFPs)
  • Research and measurement
  • Seminars & workshops
  • Social Media
  • Special events
  • Speech training
  • Spokesperson
  • Sponsorships
  • Speech Writing
  • Training
  • Workshop Development
  • Web site analysis / content development

For a complete list of skills and services visit

Professional Writer & Editor

Cultural & Business Consulting

Public Speaking & Facilitation